They do this by intentionally confusing users with their app’s design and flow, by making promises of “free trials” that convert after only a matter of days, and other misleading tactics.Īpple will soon have an influx of consumer complaints on its hands if it doesn’t reign in these scammers more quickly. But alongside this healthy growth, a number of scammers are now taking advantage of subscriptions in order to trick users into signing up for expensive and recurring plans.
Subscriptions have turned into a booming business for app developers, accounting for $10.6 billion in consumer spend on the App Store in 2017, and are poised to grow to $75.7 billion by 2022.
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